Clearcast

We make it easy for brands to advertise responsibly. We work with agencies and advertisers daily to help get their ads to air and keep them there.

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The Clearcast Library - Switchover by 30.03.23

by Cass Coakley

February 22, 2023

It’s time to switchover from CopyCentral to The Library for final clearance. We now have over 800 agencies and advertisers signed up to use The Library - join them by Thursday 30th March 2023 to carry on using our full clearance service.

Just follow the steps below to get on board. We’re here to help you switchover smoothly so please talk to us if you have any questions.

After 30.03.23 you will no longer be able to use CopyCentral for final TVCs.

Get on board in three easy steps:

1. Contact help@clearcast.co.uk to tell us you would like to on board

2. We’ll send you some T&Cs to read and accept

3. Watch our bitesize tutorials on how to get set up and use The Library

What is The Clearcast Library and how will it help you?

The Clearcast Library holds final clocked, broadcast-ready TV and VoD ads and then feeds those ads into our CopyCentral system for final clearance. The ad is fully QC’d for broadcast.

We’re talking automated workflows, guaranteed regulatory and technical compliance, enhanced data and real time dashboards.

Broadcast-ready videos are used for clearance, so the content cleared is always the content aired, saving you time down the line. With The Library you can upload an asset once and never have to touch it again.

To summarise the benefits to the clearance process

  • A single upload
  • Automated QC on broadcast ads, done in one place, with immediate results
  • Less admin
  • Centralised dashboards

For extra help visit our helpdesk where you’ll find a dedicated section for Library users.

We’re looking forward to having you on board.

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