How will B2B look in 2030 with The Drum’s senior reporter Sam Bradley and marketers

Remember when 2030 seemed the far-distant future? Well, it’s coming up fast led by millennials, Gen Z and, oh yeah, here comes Alpha. On top of that, a generation of marketers who made B2B what it is today has started to leave the industry. So, change is in the air! Want to know what B2B marketing future could and should look like? Make sure to tune in.